Moblico Empowers Photo Retailers with SnapShop

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Moblico Case Study

IPI/SnapShop
Multi-unit Retail Case Study

Background
While camera and phone technology have evolved, independent photo retailers have struggled to remain profitable and competitive as many consumers adopted self-service printing and photo enhancement options. Additionally, consumers have turned towards general merchandise retailers for photo-related needs due to perceived convenience and other factors.

Moblico launched SnapShop, a revolutionary, first-of-its-kind mobile-based marketing service that empowers photo retailers to find, keep and support customers- anytime, anywhere.

How SnapShop Serves Photo Retailers
Moblico provides integrated mobile offerings that enable companies to acquire, retain, transact and support customer relationships, both via new channels and enhancing traditional ones. SnapShop is specifically designed for the unique needs of photo retailers, empowering them to turn consumers into loyal customers with targeted services, offers and deals.

With SnapShop, retailers can:

•      Build their contacts database
•      Increase product sales
•      Drive more frequent store traffic
•      Reduce direct marketing costs over 50% or more
•      Improve customer service
•      Deliver personalized communications and alerts instantly
•      Measure effectiveness and customer behavior with real-time analytics

Some of the ways photo retailers use SnapShop:

•      Target services and offers for selected groups of customers
•      Offer unlimited coupons or deals to any amount of contacts
•      Drive sales and gifting at any time or place
•      Deliver instant communications and alerts
•      Control distribution, usage and time of offers

What an Industry Expert Has to Say About SnapShop

"This looks like a real winner!"
- Mark Hawver of Picture Business Magazine